Free Essays on The Handmaids Tale

Offred and Sir Gawain A hero is a person honored for his/her achievement of courage and nobility, especially one who has risked or sacrificed his or her life. Offred from the The Handmaid’s Tale, by Margaret Atwood and Gawain from Sir Gawain and The Green Knight, by Anonymous are the protagonists in these works of literature who are admired for their good qualities. Offred and Sir Gawain show some traits of bravery. However neither Offred nor Sir Gawain did anything extremely brave, nor do they achieve anything great. These characters reveal qualities of fear, pride, selfishness, and when faced with the situation of death, act like any other ordinary human being, which means they cannot be honored as heroes. When the president was killed, the government suspended the constitution. â€Å"There wasn’t even rioting in the streets† (Atwood 172). Offred did nothing to even try to stop these events from occurring. Society began falling apart. Offred had her accounts suspended and lost her job. Offred did nothing to stop or even prevent this because she feared society. â€Å"Nobody wanted to be reported for disloyalty† (Atwood 180). There is no doubt that it would have been hard or even impossible to prevent these acts of oppression and persecution. A real hero would have at least tried and would have laid everything on the line even their life to accomplish their goal or cause. Offred instead of fighting tries to escape from Gilead, which means she tried to run away from her problems and her life. That is why Offred is not considered a hero but just another victim of persecution. Offred did try to rebel against the society and its rules in her own subtle ways, but nothing that actually made a difference. She sneaks out at night to walk around the hallways, which is against the rules and she also takes a withered daffodil. â€Å"What should I take? Something that will not be missed† (Atwood 98). Offred is scared and ... Free Essays on The Handmaid's Tale Free Essays on The Handmaid's Tale Offred and Sir Gawain A hero is a person honored for his/her achievement of courage and nobility, especially one who has risked or sacrificed his or her life. Offred from the The Handmaid’s Tale, by Margaret Atwood and Gawain from Sir Gawain and The Green Knight, by Anonymous are the protagonists in these works of literature who are admired for their good qualities. Offred and Sir Gawain show some traits of bravery. However neither Offred nor Sir Gawain did anything extremely brave, nor do they achieve anything great. These characters reveal qualities of fear, pride, selfishness, and when faced with the situation of death, act like any other ordinary human being, which means they cannot be honored as heroes. When the president was killed, the government suspended the constitution. â€Å"There wasn’t even rioting in the streets† (Atwood 172). Offred did nothing to even try to stop these events from occurring. Society began falling apart. Offred had her accounts suspended and lost her job. Offred did nothing to stop or even prevent this because she feared society. â€Å"Nobody wanted to be reported for disloyalty† (Atwood 180). There is no doubt that it would have been hard or even impossible to prevent these acts of oppression and persecution. A real hero would have at least tried and would have laid everything on the line even their life to accomplish their goal or cause. Offred instead of fighting tries to escape from Gilead, which means she tried to run away from her problems and her life. That is why Offred is not considered a hero but just another victim of persecution. Offred did try to rebel against the society and its rules in her own subtle ways, but nothing that actually made a difference. She sneaks out at night to walk around the hallways, which is against the rules and she also takes a withered daffodil. â€Å"What should I take? Something that will not be missed† (Atwood 98). Offred is scared and ... Free Essays on The Handmaid's Tale In her novel The Handmaid's Tale, Margaret Atwood addresses the concept of different expression of romantic love through the eyes of Offred, a woman who has lost almost all her freedom to a repressive, dystopic society. Throughout her struggle against oppression and guilt, Offred's view evolves, and it is through this process that Atwood demonstrates the nature of love as it develops under the most austere of circumstances. The first glimses of romantic love one notes in this novel are the slivers of Offred's memeories of Luke, her husband from whom she has been separated. For the most part they are sense memoriesshe recalls most of all images of comfort: of lying in her husband's arms, of his scent, and of little details of his appearancebut also a sense of connectedness that gives her identity. And it is this that she misses the most. "I want Luke here so badly. I want to be held and told my name. I want to be valued, in ways that I am not; I want to be more than valuable" (125-126). And yet already the person as a whole is beginning to slip away. The life she is leading now is driving him from her realityshe says, "Day by day, night by night he recedes, and I become more faithless" (346). Her love for her husband is marked with guilt and regret even in the beginningshe misses all the little characteristics about him that she never took time to appreciate when she was with him. She even misses the arg uments, and wonders, "How were we to know we were happy?" (67). The memory of her love for Luke, and her guilt at betraying him with other men, especially Nick, for whom she develops genuine affection, is a significant psychological factor throughout the course of the novel. Foreshadowing the fact that she will turn from her memories to the tangible comforts of a living man, she says of her unhappy predicament: "But this is wrong, nobody dies from lack of sex. It's lack of love we die from. There's nobody here I can love, all th...

Civil Rights Movement Timeline From 1965 to 1969

Civil Rights Movement Timeline From 1965 to 1969 This civil rights movement timeline focuses on the struggles final years when some activists embraced black power, and leaders no longer appealed to the federal government to end segregation, thanks to the enactment of the Civil Rights Act of 1964 and the Voting Rights Act of 1965. Although the passage of such legislation was a major triumph for civil rights activists, Northern cities continued to suffer from de facto segregation, or segregation that was the result of economic inequality rather than discriminatory laws. De facto segregation was not as easily addressed as the legalized segregation that had existed in the South, and Martin Luther King  Jr. spent the mid-to-late 1960s working on behalf of both black and white Americans living in poverty. African-Americans  in Northern cities became increasingly frustrated with the slow pace of change, and a number of cities experienced riots. Some turned to the black power movement, feeling that it had a better chance of rectifying the sort of discrimination that existed in the North. By the end of the decade, white Americans had moved their attention away from the civil rights movement to the Vietnam War, and the heady days of change and victory experienced by civil rights activists in the early 1960s came to an end with Kings assassination  in 1968. 1965 On Feb. 21, Malcolm X is assassinated in Harlem at the Audubon Ballroom apparently by Nation of Islam  operatives, although other theories abound.On March 7, 600 civil rights activists, including Hosea Williams of the Southern Christian Leadership Conference (SCLC) and John Lewis of the Student Nonviolent Coordinating Committee (SNCC), leave Selma, Ala., traveling eastward on Route 80 toward Montgomery, Ala. They are marching to protest the killing of Jimmy Lee Jackson, an unarmed demonstrator slain during a march the prior month by an Alabama state trooper. State troopers and local police stop the marchers at the Edmund Pettus Bridge, beating them with clubs as well as spraying them with water hoses and tear gas.On March 9, King leads a march to the Pettus bridge, turning the marchers around at the bridge.On March 21, 3,000 marchers leave Selma for Montgomery, completing the march without opposition.On March 25, around 25,000 people join the Selma marchers at the Montgomery city l imits. On Aug. 6, President Lyndon B. Johnson signs the Voting Rights Act into law, which bans discriminatory voting requirements, like requiring people to complete literacy tests before they registered to vote. White Southerners had used this technique to disenfranchise blacks.On Aug. 11, a riot breaks out in Watts, a section of Los Angeles, after a fight erupts between a white traffic officer and a black man accused of drinking and driving. The officer arrests the man and some of his family members who had arrived at the scene. Rumors of police brutality, however, result in six days of rioting in Watts. Thirty-four people, mostly African Americans, die during the riot. 1966 On Jan. 6, SNCC announces its opposition to the Vietnam War. SNCC members would feel increasing sympathy for the Vietnamese, comparing the indiscriminate bombing of Vietnam to racial violence in the United States.On Jan. 26, King moves into an apartment in a Chicago slum, announcing his intention to start a campaign against discrimination there. This in response to the increasing unrest in Northern cities over prejudice and de facto segregation. His efforts there are ultimately deemed unsuccessful.On June 6, James Meredith embarks on a March Against Fear from Memphis, Tenn., to Jackson, Miss., to encourage black Mississippians to register to vote. Near Hernando, Miss., Meredith is shot. Others take up the march, joined on occasion by King.On June 26, the marchers reach Jackson. During the last days of the march, Stokely Carmichael and other SNCC members clash with King after they encourage the frustrated marchers to embrace the slogan of black power.On Oct. 15, Huey P. Newton and Bob by Seale found the Black Panther Party in Oakland, Calif. They want to create a new political organization to better the conditions of African Americans. Their goals include better employment and educational opportunities as well as improved housing. 1967 On April 4, King makes a speech against the Vietnam War at Riverside Church in New York.On June 12, the Supreme Court hands down a decision in Loving v. Virginia, overturning laws against interracial marriage as unconstitutional.In July, riots break out in Northern cities, including Buffalo, N.Y., Detroit, Mich. and Newark, N.J.On Sept. 1, Thurgood Marshall becomes the first African American appointed to the Supreme Court.On Nov. 7, Cal Stokes is elected mayor of Cleveland, making him the first African American to serve as mayor of a major American city.In November, King announces the Poor Peoples Campaign, a movement to unite the poor and disenfranchised of America, regardless of race or religion. 1968 On April 11,  President Johnson  signs  the Civil Rights Act of 1968  (or the Fair Housing Act) into law, which prohibits discrimination by sellers or renters of property.Exactly a week earlier,  Martin Luther King, Jr., is assassinated  as he stands on the balcony outside his motel room at the Lorraine Motel in Memphis, Tenn. King visited the city to support  African American sanitation workers there whod started a strike on Feb. 11.Between February and May, African American students protest at major universities, including Columbia University and Howard University, demanding changes in faculty, living arrangements, and curriculum.Between May 14 and June 24, over 2500 impoverished Americans set up a camp called Resurrection City in Washington, D.C., under the leadership of the Rev. Ralph Abernathy, who is trying to carry out Kings vision. The protest ends in riots and arrests without the strong leadership of King. 1969 Between April and May, African American students hold protests at universities, including Cornell University and North Carolina A T University in Greensboro, asking for changes such as a Black Studies program and the hiring of African American faculty.On Dec. 4, Fred Hampton, chairman of the  Illinois Black Panther party, is shot and killed by police during a raid. A federal grand jury refutes the polices assertion that they fired upon Hampton only in self-defense, but no one is ever indicted for Hamptons killing.

Risk Management Paper Assignment Example | Topics and Well Written Essays - 1500 words

Risk Management Paper - Assignment Example The institution has a bed capacity of 112 and a home care program. Currently, MedWest has identified catheter associated urinary infections as their most significant hospital acquired infection even though other infections are also under review. Steps that have been put in place to address the issue The hospice has dealt with this problem by first tackling patient identification. Samples and specimens from and for patients must be labeled correctly. This ensures that if they are eligible for blood transfusions, they get the correct ones. Furthermore, identification is done in the patient’s presence in order to ensure accuracy. MedWest Haywood also has a communication policy for caregivers. This means that test results and other documentations must be delivered to the right medical personnel within the appropriate time. Furthermore documentation of that communication ought to be recorded. The institution has also established a standardized communication format that members of t he institution are supposed to follow. These formats include SBAR and Ticket Ride (MedWest Carolinas Health Care, 2011). Aside from communication and patient labeling, the company has also worked on medicine administration. MedWest has procedures for labeling all medications. Persons under anticoagulant therapy are more likely than others to be harmed. Therefore, specific procedures must be adhered to when dealing with these patients. The institution has standards and procedures for reducing the quantity of drug concentrations in its environs. It strictly adheres to the five principles of medical administration that focus on giving patients the right medication at the right time, to the right person, in the correct dosage, using the appropriate route. Particular emphasis is given on medicines that sound or look alike as these are likely to cause errors. Medication containers with syringes or other apparatus are labeled. Care is taken during preoperative settings as well as other pro cedural environments. A protocol for reconciling medication throughout the care continuum exists in the Hospice. Direct infections brought on by medical practitioners are controlled through adherence to national standards for hand hygiene. Medical professionals must wash hands prior to and after contact with patients. They are also expected to follow rules for isolation of patients who may be at risk of infecting others. MedWest expects its staff to adhere to national guidelines concerning difficult to treat infections. It also follows similar procedures for control of infections after surgery as well as prevention of catheter associated urinary tract infections. In surgery, MedWest Haywood prevents infections by having a time out procedure. Here, all the professionals involved in the surgery will identity the correct time out. Additionally, they must mark the surgical site but do this in accordance to preset rules. They are also supposed to surgically pause before starting the proc edure in order to ensure that the right patient, site and procedure have been identified. How the agency developed a path to remedy the problem First, the organization identified the impact of health problems and the amount of risk that patients are exposed. By showing these challenges, it would be possible to get buy in from the professionals responsible for risk exposure as well as risk mitigation. This would also ensure that management and other stakeholders of the

OSHA Legal Aspects of Safety and Health Essay Example | Topics and Well Written Essays - 250 words

OSHA Legal Aspects of Safety and Health - Essay Example The conference happens after the compliance officer has identified him/herself (OSHA, 2011). They are supposed to inform the manager of the scope of their inspection and criteria followed to select the firm. They are also supposed to specify the standards that are to apply and the general purpose. They should also offer information on how the manager can access a copy of applicable standards and then asks to be given an employer representative who will attend the inspection; an employee representative may also accompany them in case there is a safety committee in place (OSHA, 2011). In case there are some issues between the management and the employees then separate opening conferences are initiated. On the other hand the employer has the right to reduce or expand the scope but under reasonable grounds where the officer should in turn inform them on their responsibilities and obligations as the employer. References OSHA (2011). Discussions in the opening conference. Retrieved 18 Jan. 2011 from, http://www.osha.gov/pls/oshaweb/owadisp.show_document?p_table=STANDARDS&p_id=9690

Positive and Negative Publicity Strategies

Positive and Negative Publicity Strategies In todays world, image and reputation of a business is critically significant than past due to increased market competition and also, with developed technologies, the consumers can be more easily evaluate to particular brand of product or organization. Therefore, it is essential that businesses and organizations have understanding of the effective and strategy public relation for healthy and positive new development. Successful public relation can be give to organization as a good image, and thus publicity is significant role in terms of successful public relation. Because, publicity can be helps gain public awareness and build relationship between products and consumers. The publicity can be defined in many interpretations. Yet, according to Yale (1991:2), publicity involves supplying information that is factual, interesting, and newsworthy to media not controlled by you, such as radio, television, magazines, newspapers, and trade journals. It can be both positive and negative to ones business or organization and thus, it is significant to be aware of what strategies can support to either improve as a positive or reduce a negative way, rather than just simply analysis how they are addressed. Due to organization crises frequently result in negative publicity, threatening the image of the company, the company should have an effective tactics for reduce the impact (Dean, 2004). Furthermore, organization need to try achieve positive publicity for enhance their healthy image and reputation for a successful within market competition. As a result, crisis management is mostly important tactic, which could be positive publicity or an overcome in a negative wa y, and once overcome in a negative way; publicity has essentially support public relation endeavors. In this essay will look at both in positive and negative publicity and explain the strategies which can assist both. Also, it will examine two cases (Johnson Johnson and Toyota) of negative publicity, how they reacted to reduce impacts and which crises management can be support. Strategic positive publicity tips Positive publicity is a main issue when organizing new event or product because it allows to company send a message out to wider audience in effective way, rather than reach the message personally. In a further extend, it is normally acknowledged to be more credible and more influential than company-controlled communications (Wragg, 1981). In this sense, therefore, it is vital to know which strategies can be support to maintain positive publicity. Firstly, organization has to become familiar with the wide range of publicity tools available with them (Wragg, 1981). It can be feature articles, news releases, interviews, press conferences and special events. Besides, these days people more familiar with online sources such as online news reports, blog posts, Facebook updates, YouTube videos and Twitter entries. For instance, good news may spread to wider audience via online sources and its may potentially create healthy public image (Lawrence, 2010). Therefore, select effective publicity tool is most important point that can be achieve positive publicity. In addition, the media can be an effective publicity tool if it is used correct for building healthy image between an organization and the community. As noted by Wragg (1981:17), the media is one of the main avenuesà ¢Ã¢â€š ¬Ã‚ ¦value of the media in influencing or bringing a message to the notice of the greatest number of people in the shortest time. With developed technologies, most of consumers are able to interact with at least one source of media tool and thus, using effective media is opportunities organization to communicate with consumers. For instance, consumer may evaluate what the organization say and what they do via growth of media. Secondly, organization needs to develop making a publicity plan for presenting their message to the public via the media. As mentioned by Yale (1991:13), with a good publicity planning will help the organizations come out ahead in the competition for space in publications and air time. In a further extend, the organizations can get a lot of coverage for free if it is done correctly and sent to targeted media (Yale, 1991). Effective publicity plan can be including as determine goal of event or product and also decide what message send to public. It may create public awareness that the event or product, build a stronger reputation within ones community or simply to introduce organization to the media and public (Hashemi, 2008). After knowing organizations goal, it enables to determine right target audiences which deliver the message to people who will be interest the message (Hashemi, 2008). Therefore, effective publicity plan is most important strategic for maintain positive publicity , and its lead to good image of ones business. As a result positive publicity can be establish and maintain goodwill and mutual understanding between organization and its publics (Hasek, 2001). In other words, effective publicity supports public relation as successfully. Make lower and prevent negative publicity Look at the reality; it is really obvious, that one little mistake, rumor or gossip can make a serious damage ones business image even though the company is a market leader. This can be regarded as negative publicity. According to Parvesh (2007), negative publicity is the adverse publicity that an organization may incur due to a particular reason, which may lead to potentially disastrous consequences. Like this, negative publicity has the possible to injury corporate image and reputation. this is due to its high credibility as well as the negativity effect, a tendency for negative information to be weighted more than positive information in the evaluation of people, objects, and ideas (Mizerski, 1982 cited by Dean, 2004:193. Because the media has a preference for reporting bad news (Dennis Merrill, 1996), thus companies are more likely to receive bad press rather than positive press. Furthermore, blog, online forum and talk radio and uncontrolled media, it is easier than past, to da mage organization image and reputation (Jenness, 2002). Therefore, It is compulsory know that how to organization can diminish the negative publicity, and get better their image in the public. According to Jenness (2002),negative publicity can be the result of a mishandled crisis. In a further extend, negative publicity is often occurs due to wrong response from the crisis. Perrier, for example, Perrier was unable to overcome negative publicity when top management hesitated in the crisis-solved process. Traces of benzene were found in the companys bottled water in 1990, however top management reassured the public that it was necessary to recall contaminated bottles only in North America. The crisis continued when scientists found benzene in bottled water being sold in Europe (Broom, Center Cutlip, 2000:128). Finally, media discovered, and reported, that benzene-tainted product had been sold all over the world for months. The media questioned Perriers integrity and concern for public safety, and the company lost its dominant position in the market place; it has been unable to rebuild its reputation due to mishandled the crisis (Jenness,2002). This may suggest that effectiv e crisis management is necessary for a reduce damage organization image or reputation. Effective crisis management can be regarded as careful planning, research and training, which can be overcome negative publicity. As Perrier crisis publicity suggests that, consumers need honest answer and they need them fast. Therefore, the company should have good crisis planning for deal with negative publicity. The plan can be include recall the all the products and make an apology to public. Moreover, Berger, Sorensen and Rasmussen (2003:23) suggest that dedicate a team to keep a sharp eye on all fronts, including the Internet which involves blog, online forum and search engine ranking. This can be excellent strategy for prevent from negative publicity. For instance, negative movie review on the magazine or online forum, it may badly influence to the movie itself and also production company, because it leads to lose consumers attention and also possibly to decrease sale a movie ticket. Like this, company need keep look at any comments or developments that might turn ugly. Although it can never be all-encompassing, its better to be aware of possibilities than being caught unawares (Berger et al, 2003:32). Develop Optimal Communication Plan In addition, it is necessary develop optimal communication strategy for reduce negative publicity. For reduce negative publicity, the company may training about how to communicate with the media press and the public about the crisis that is happening. As noted by Dean (2004) has developed a classification of communication strategies that can be employed during a crisis event to manage the image of the affected organization. The company need well prepared communication plan for interview or presentation that open communicate with public in order to protect organization image by negative publicity. In addition, communicate in web-site or informal networking can be useful tool for present information as effectively. Word-of-mouth, for example, it can be powerful tool for positive publicity or negative publicity, yet generally assumes that negative word-of-mouth should hurt product success (Berger et al, 2003:26). Therefore, the company need develop word-of mouth communication in order t o quash rumor or gossip and make consumers more aware or encourage the product or event. As a result, careful planning, research, and training can lessen negative publicity and can assist companies control crises. Is Negative Publicity Can being a Good Thing? On the other side, according to Berger et al (2003:33), though negative publicity can definitely hurt sales in some cases, in others, negative may actually be positive. In a further extend, even though negative publicity can be damage organization image or reputation, it may occurs positive effect in some case if the negative image can assist to increase public attention, overwhelming the negative influences . It suggests that, because negative publicity can increase product awareness and accessibility; it can sometimes have a positive influence on product choice and sales (Berger et al, 2007:3). Due to number of brands are in market place, it is important that get a consumers awareness in order to successful business. Informal media or word-of-mouth, for instance, even though they are presents the products or event as badly, consumers may more inform of their particular product or event. Moreover, Berge (1990:25) mentioned that a wine described as redolent of stinky socks, saw its s ales increase by five percentages after it was reviewed by a prominent wine website. Also, indirect negative publicity can be positive in terms of sales. For example, when Britney Spears represented as issue maker via media, such as hit to paparazzi, over binge problem, her new album Circus actually more increased sales, because the articles also mentioned her new album, and thus direct positive publicity (Berger et al, 2007:15). Like this, these examples show that negative publicity can be a good thing in some case. In addition, after effectively overcome and control the negative organization image and reputation, the organization can regain the consumers trust. In other words, after found lots of problems from the public, as negative publicity, the organization may use them as feedback in order to rebuild their positive image. It may take a long time, however, with resolved negative image, the organization potentially get a public attention. Two cases of organization crisis As a mentioned above, when organization crisis and its damage by negative publicity, It is important figure out what actually happened, how the negative publicity that affect the organization and how to manage in order to solve the crisis. In this part will look at two different examples, Johnson Johnson of Tylenol and Toyota Recall, which used different ways to manage the emergency situations and have different public opinions. Johnson Johnson of Tylenol Scandal In 1981, Chicago, U.S.A, seven customers who took Tylenol died of injected poison. In this tragedy, Johnson Johnson lost their image as market leader and also huge damage corporate reputation. This suggests that they might have had no choice without to give up the brand of Tylenol. Tylenol was the top-selling product by Johnson Johnson. Yet, after the crisis, according to Kaplan (1998), the publicity about the cyanide laced capsules directly caused a nationwide panic and also the company found itself in a real dilemma. Also, many people said that Tylenol as a brand could no longer survive in market place. Moreover, the media interpreted the issue as badly. Therefore, these poisonings made it compulsory for Johnson Johnson to launch a public relations strategy immediately, in order to save the reliability of both their product and corporation as a whole (Kaplan,1998). Toyota Recall Crisis Toyota was play a dominant role in the developing automatic in the world, with high-quality and high technology lead to Toyotas high credit in market place. They are reached the best seller between within all vehicles company, and also build good reputation during last 40 years (Edmund, 2010). It suggests that Toyota be covered in media as positively, and its lead to maintain their good image for a long period. Though, recently the negative publicity around the Toyota company as fast and quick due to acceleration problem. Toyota got a lot of complains about the acceleration and they eventually has recalled eight million vehicles worldwide, including a total of six million in the U.S., because of acceleration problems. Consumers may keep away from Toyota brand because they might be thinking that Toyota is not safe and reliable anymore. Like this, the company suffers from the very serious credit crisis, as noted by Horrel (2010), the long-term loss of reputation could be the real knock out punch for Toyota. After that, it seriously damaged Toyotas high-quality image in the public. Different reaction between Johnson Johnson and Toyota The first different between two companies is how honestly they react from the crisis. According to Dean (2004), Johnson Johnson handled a disastrous crisis amazingly well in 1982 and the companys reaction remains as a model for effective media relations. They let customers know about this awful incident via the media instead of concealing the fact. Contrary, even though Toyota already found the problem early time, they denial for the reputation and conceal the problem, which do not take any responsibility of the issue. Therefore, the public view began to turn away from Toyota (Horrel, 2010). In addition, another different point between two companies is that how actively the take action toward the crisis. After cyanide was discovered in some capsules of Tylenol, a product used by an estimated 100 million people, Johnson Johnson decided to cooperate fully with the media. It immediately announced a recall of all Tylenol packages in both U.S. and foreign markets. They decide not use the all the recalled products even though after results proved that there was no problem in the manufacturing procedure (Kaplan, 1998). However, even Toyota recalled a mounts of vehicles in 2009, the problem still existing and recall increased occurs. Eventually, on January, 2010, Toyota decide stop to producing the recalled model. Their reputation gets serious damage at the same time. The last thing which different between two companies is that lack of sincerity to customers. Tylenol put lots of endeavor into regain trust of the public. The companys decisions, which were based on the business principle of being socially responsible, earned Johnson Johnson praise from the media. According to Dean (2004:197) the company received additional positive press coverage when it subsequently introduced its new tamper-resistant packaging. Although not being able to control media coverage of the situation, Johnson Johnson was able to gain positive publicity because the company had an open communication plan and knew what to do during a crisis (Kaplan, 1998). Therefore, Johnson Johnson got a good image, which involves the company considers customers safety, and quickly recovered their reputation in an effective way. On the other side, Toyota still struggling with the crisis and respond to lessen impact with the CEOs apologies to the public, the purpose is reducing the negat ive publicity as much as possible. Yet, it seems to be hard to rebuild their reputation as before. As like, determination that a firms actions or inactions are directly responsible for a tragic event is likely to severely affect consumer regard for the organization (Dean, 2004:201). As a result, two cases show that crisis can be huge damage to organization image, yet, with well-organized strategy, the crisis could be solved and rebuild the positive reputation. To conclude, publicity can be assist organization image and reputation either as positively or as negatively. Therefore, it is important to understand the strategies that can be employed to assist both. By understanding of them, the organization can be maintain positive publicity for develop their healthy image, on the other side; they also enable to make lower negative publicity in order to reduce and prevent organization image. As mentioned above, two cases (Johnson Johnson and Toyota) shows that how the negative publicity has affected the organization in terms of image and reputation. Especially, when organization is in a crisis, it would be help to rebuild good image if they using publicity as effectively. As a result, publicity has essentially supported public relations endeavors, because publicity allows achieving public awareness and building relationship between products and consumers. Therefore, once organization uses positive strategies in order to gain a good image, it ca n be actually supported public relation in effective way.

Macbeth and Famous Tragedies Essay

Macbeth is one of the most famous tragedies of Shakespeare. It is divided into five acts focusing on Macbeth and sometimes other characters that affect Macbeth. The two main characters in the play are Macbeth and Lady Macbeth who are well-developed. After Macbeth killed King Duncan of Scotland, he and his wife, Lady Macbeth, became King and Queen of Scotland. However, they did not have peaceful life as what they wanted. They always felt worried and insecure. In act five scene five, when Sayton, Macbeth’s servant, told him of Lady Macbeth’s death, he talked to himself as his response to this news. Macbeth thought that time went slowly: â€Å"Tomorrow, and tomorrow, and tomorrow, Creeps in this petty pace from day to day, To the last syllable of recorded time;† The soliloquy of Macbeth means that how the days stretched out. Each day is the same as the one before and they would continue to do so until the end of time. It made Macbeth felt bored, so time perhaps went slowly to him. We could see another reason why Macbeth felt time went slowly. Actually, Macbeth is not a bad man. He loved Lady Macbeth so much. Therefore, he was convinced to be the murder of King Duncan by her so that they had the power to do whatever they wanted. Those days were yesterdays and past time of him. He wanted to come to tomorrow because each tomorrow means the last day of all yesterdays when Macbeth spent to kill people. The looking forward could make time go more slowly than it was. Beside, after Lady Macbeth to whom he spent all his love died, life for him was not meaningful any more. It also made him as well as people in the situation like him feel the days went slowly. With the great ability of using figurative language and the exquisite style of writing, Shakespeare contributed to the success of the play especially act five scene five that is best-known part of the play.

King Henry V The Power Of Power - 1365 Words

Henry V starts off as a pleasure-seeking boy that tussles with his role as an heir to the throne. With the power of the throne one of his remarkable qualities is his determination, the ability to accomplish a goal once his mind is set on. Will the power he gains impose his fictions upon the world? Merriam-Webster defines power as a person or organization that has an ample deal of control and influence over other people or organizations. Based on this definition, I agree that King Henry V has the power that leads him to impose outrageous fictions on the people around him, but he is not the only one who uses power to impose fictions on each person around them. Canterbury is the first character to show a significant example of power to impose their fictions, even though he is only in the story for a short period of time. Canterbury advises King Henry to go to war to France; the war is only to take his mind off of passing a bill both Ely and Canterbury (bishops don’t want to pass ). The bishops know that Henry feels he has a claim to the French throne as well; therefore, they think if they can get Henry to start a war, then he would concentrate of the invasion of France over the bill. Canterbury helps to instigate this plan by offering the King a â€Å"donation† from the church to help fund the King’s war efforts. In addition both bishops flatter the king saying he has changed dramatically since his youth. Canterbury is using his power as a bishop to impose his outrageous idea toShow MoreRelatedHenry Iv And Henry V By William Shakespeare1602 Words   |  7 PagesIn Henry IV and Henry V by Shakespeare, a father and son have diametrically different reigns as king. While both kings are politically savvy and gain the favor of the people, only one, Henry V, has the divine right of kings. The divine right of kings is the belief that power is instilled in them by God and rebellion against them is considered a sin. The influence of divine intervention is shown through the punishment and guilt of Henry IV and the success of Henry V. The rule of Henry IV illustratesRead MoreWar of the Roses1118 Words   |  5 Pagesof Stoke. King Henry VI and the Duke of Somerset, Edmund Beaufort, tried to keep the Duke of York, Richard IV, out of politics. King Henry VI became ill and Richard IV took over power and by the time King Henry VI became healthy again, Richard IV did not want to give back the power. There were prewar conflicts after King Edward III died; Richard II came to power on the throne and King Henry V rose to power after the 100 year war. 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In addition to the StateRead More Essay on Political Drama in Henry IV and Henry V1499 Words   |  6 PagesPolitical Drama in Henry IV and Henry V  Ã‚        Ã‚   The contention that Shakespeare’s histories are in fact political drama appears to fall uneasily on the ears of modern readers.   One reason for this could be the fact that we, as a society, have blurred the connotation of politics to the vaguest of notions – narrow at times, yet far too inclusive.   A young reader is likely to view politics as election and debate, a sort of ongoing candidacy.   Indeed, this may be a valid modern definition, if somewhatRead MoreThomas Wolseys fall from power Essay example1416 Words   |  6 PagesThe most important reason for Wolsey’s fall from power was his failure to obtain a divorce. How far do you agree? Wolsey was a cardinal and statesman, Henry’s lord chancellor and most faithful servant, whom he was most reliant upon. From 1515 to 1529 Wolsey’s rule was undisputed. Henry VIII delegated more and more state business to him, including near complete control of England’s foreign policy. Wolsey’s finest hour was arranging the Field of Cloth of Gold. Wolsey used his wealth to indulge hisRead More The Representation of Masculinity and Violence in Henry V and The Rover1702 Words   |  7 PagesThe Representation of Masculinity and Violence in Henry V and The Rover Representing violence as an essential tool to gaining control, Henry V is dominated by masculine power, in this case, with the control of France. The cast is mainly male, containing just four female characters, namely Mistress Quickly, Isabel Queen of France, Katherine her daughter and Alice, the attendant. The chorus sets the scene of war in the prologue, with ‘Then should the warlikeRead MoreTheme of Social Hierarchy in William Shakespeares Henry V, Twelfth Night and Macbeth1204 Words   |  5 PagesTheme of Social Hierarchy in William Shakespeares Henry V, Twelfth Night and Macbeth Henry V, Twelfth Night, and Macbeth cover the whole field of Shakespearean genres, but it is amazing how Shakespeare displays a theme and carries it through in any kind of play he wants to. Historic, comic, and tragic plays are about as different as you can get, yet when we take a closer look we see many similarities among them, especially in the area of social hierarchy. In all three of these plays, Shakespeare